From the official release announcement - "Swagger into battle with Gentleman Gnar":
"Behold this dignified Gentleman, a pinnacle of taste and cedar-aged refinement. He who exists as the last bastion of elegance, grace, and the timeless art of crushing his enemies with a clocktower.
Don your finest tuxedo (then tear it to confetti) as Gentleman Gnar, now available in ye olde League of Legends store for 975 RP. Hark, we say! Hark!